your followers don't dm you. not the 95% that love you. they will yap you. that's the bet.
01 · why this exists
NGL had a moment. then they got fined $5 million for sending fake messages dressed up as real ones. their users sued. their app stalled. but the demand they uncovered was real.
creators want anonymous messages from their audience. audiences want to send them. there's a real product here — done ethically, it's something people will use for years, not weeks.
02 · how it makes money
free for everyone, forever. that's the floor.
on top: main character at $4.99/month and hot girl at $9.99/month. advanced analytics export, scheduled drops, custom watermark styling, custom domain redirect, more squads, more drops, more themes. nothing in the paid tiers is something you'd need to feel safe or expressive — it's purely operational depth.
03 · who we are
three of us. a designer, an engineer, and one of you — a creator who got tired of generic, predatory inbox tools. we're in london and brooklyn. we hire one person per quarter, slowly.
small team, narrow scope, no growth-hacking shortcuts. the kind of place that picks up the phone when you have a question.
04 · press / partnership
writing about yap@me? we'd love that. press@yapat.me.
creator partnership / sponsored prompt program (selective, only for aligned brands): partner@yapat.me.
questions: hi@yapat.me.